Moonshot Open beta Consumer app · Health and fitness
Unavoidable Health

The fitness and calorie tracker you use with friends.

One plan, your people, one road to your goal. Free during the beta, with iPhone and Android apps launching in February 2027.

Try the free beta Visit unavoidable.health
StatusMoonshot · open beta
StageWebsite and web app live. iPhone and Android apps launching February 2027
CategoryConsumer subscription · Health and fitness
MarketUK first, usable worldwide
AudienceUK adults who want to get in shape with friends
Websiteunavoidable.health
The direct answer: what Unavoidable Health is

Unavoidable Health is the fitness and calorie tracker you use with friends. It gives UK adults a calorie and protein plan, one-tap workout and food logging, progress tracking and shared goals with friends and groups, and its boards count effort, never weight. It is in free open beta as an installable web app, with App Store and Google Play apps launching in February 2027. It is made by Unavoidable Studio Ltd in Leeds.

The problem

Getting healthier is hard enough. Doing it on your own is harder.

Getting to the gym, eating better, keeping going when life gets busy. It is tough for everyone, and tougher when nobody is in your corner. Most apps leave you alone with a number.

The solution

A plan you can follow, and mates who notice when you turn up.

Unavoidable Health brings your people with you: a calorie and protein plan with a goal date, one-tap logging for workouts and food, and one road to the goal that you travel together.

How it works

Show up.
Cheer on.

01

Plan

A calorie and protein plan, a 12-week projection and the date you could reach your goal, with safety limits built in. It is an estimate, so you check in weekly.

02

Log

One-tap set logging, form guides for 255 exercises and a barcode scanner covering about 4 million food and drink products.

03

Progress

A road-to-goal tracker, a consistency heatmap, lift charts and medals that reward turning up.

04

Together

Friends, groups, challenges and weekly effort boards. Friends see a progress percentage, never your weight.

Earn your medals

Bronze to Legend.

Each tier adds a piece, so the medals read without colour. They reward turning up, never body size.

Bronze workouts medal
Bronze
Silver workouts medal
Silver
Gold workouts medal
Gold
Platinum workouts medal
Platinum
Elite workouts medal
Elite
Legend workouts medal
Legend
At a glanceWhy it wins
255Exercise form guides
4mFood products

Most fitness apps leave you alone with a number. Unavoidable Health is built for mates, partners and small groups, and your body data stays yours.

Social by design

Every invite link, group code and challenge brings in new people, and people who train with friends stick around longer.

Private by default

Data is stored on a UK server, never sold and never shared with advertisers. Boards count effort, never weight or body size.

Unavoidable HealthQuestions
What is Unavoidable Health?

The fitness and calorie tracker you use with friends. It gives you a calorie and protein plan, one-tap workout and food logging, progress tracking and shared goals with friends and groups. Boards count effort, never weight.

Is it live?

Yes, as a free open beta. The website and installable web app are live at unavoidable.health, and App Store and Google Play apps launch in February 2027.

How much will it cost?

It is free during the beta. After the beta it will cost £4.99 a month or £59.99 a year, with every feature included.

What can my friends see?

Your first name and nickname, never your email. Workouts, food and weight can each be shared or hidden, and friends see a progress percentage, never your weight.

Where is my data kept?

On a UK server. Your body data stays yours: it is never sold or shared with advertisers, and you can download or delete everything at any time.

Who is it for?

UK adults aged 18 and over who want to get in shape with friends, a partner or a small group. Plans are estimates only and not medical advice.